A new study released by the Kaiser Family Foundation, the Health Care Tracking Poll, clearly demonstrates that the majority of Americans still support health care reform despite media coverage and the disinformation campaign being waged against reform. While Scott Brown’s election upset victory was seen as a referendum on health care, in reality it was a referendum on the power of big money to influence elections and obfuscate the issues. This explanation is supported by the results of the January Health Care Tracking Poll, which clearly demonstrates that when people are asked about specific proposals that are contained in the current health care reform legislation they are more supportive than when asked about their support for health care reform, as they understand it. This dichotomy of opinion demonstrates that supporters of reform have not been as effective in getting their message out as those who oppose reform, and that we should not minimize the impact of corporate money in affecting this outcome.
Let’s take a look at the numbers and see how they clearly demonstrate the success of disinformation.
While only 42% favor the current reform legislation, it is important to note that only 41% say they are opposed to it. Not exactly a groundswell or opposition nor support, but the numbers change drastically when respondents were asked specifics about the plan and their support.
The big-ticket item that the opposition keeps stressing is that we cannot afford this reform and that it will add billions of dollars to the federal deficit. However the federal Office of Management and Budget has found that both the Senate and House proposals would actually result in reducing the federal deficit. But this is just another example of “don’t bother me with the facts.” The study found that 60% of respondents believe that health care reform, as it is currently proposed, will increase the federal deficit. This breaks down along party lines, with 83% of Republicans believing this and 43% of Democrats. But among that crucial and growing electoral demographic – the independent or unaffiliated voter – 68% believe that it would add to the deficit. In light of this, it is easier to understand Scott Brown’s victory in Massachusetts. Until now it has been credited to “voter anger.” In reality it is a result of voter response to a carefully crafted disinformation campaign. Massachusetts has 1.5 million registered Democrats, 500,000 registered Republicans, but it also has 2 million people registered as independents. It appears that Republicans and independents were open to Brown’s campaign ads claiming that we cannot afford health care reform because it is too expensive and will add to the deficit.
In spite of this, 54% of those polled believe that “given the serious economic conditions facing the country it is more important to take on health care reform now,” while 39% believe that “we cannot afford to take on health care right now.” So one must ask, why do we consistently vote against our own best interests and in the case of health care our own beliefs? Fear is an important motivator, and Brown and the Republicans have been masterful in both creating that fear and then tapping into it to push their agenda and stop meaningful reform. Further confusing the issue, the study found that 42% of respondents expected the country to be better off if reform is passed and 37% expected us to be worse off. It would seem that people are confused rather than angry. But, rather than addressing this confusion, it appears that the Democrats will be responding to the anger message and once again following the Republican playbook with both eyes wide open, going into defensive mode and allowing the opposition to set the agenda and the terms of the debate.
Other issues that are currently contained in the legislation, receiving solid majorities of support include:
• 73% support tax credit to small businesses
• 67% support heath insurance exchanges
• 60% support extending covering dependents through age 25
• 60% support closing the Medicare “doughnut hole”
• 59% support increased income taxes on the wealthy
• 57% support subsidy assistance to individuals
• 56% would support reform if they knew it would help reduce the deficit
• 56% would support reform if it included provisions to cover at least 31 million currently uninsured
• 53% support taxes on drug and medical device manufacturers
• And, despite the hype and hysteria about a public option, 53% say that they would support reform if it contained this option.
So, it would seem the public is not angry, but rather we are confused. Solid majorities want heath care reform that would include expanded coverage for the uninsured, that would include the much maligned public option and would include increased taxes for the wealthy and drug companies. To understand the impact of awareness of what is actually contained in the proposed legislation and support for this legislation, the researches cross-referenced respondents awareness about components of the legislative efforts with their support for reform. Again, these findings demonstrated that there is much misunderstanding about what the proposed reforms actually are and what their impact will be.
Only 15% of respondents acknowledged that they were aware that the proposed reforms would actually reduce the federal deficit, but 56% stated that they would be more likely to support reform when they were informed of this fact. Only 44% were aware that the now infamous Medicare doughnut hole would be closed, but 60% said they would support legislation that contained that element. Forty-eight per cent of respondents were aware that coverage would be extended to 25 years old, but upon hearing that this as already contained in the legislation, 60% said they could support it.
These are just a few examples of how supporters of health care reform have failed to get their message out, and how effective opponents were at getting out misinformation that turned voter support against reform.
As the Democrats circle the wagons and get ready to retreat even further on health care reform, they should pause a moment and take stock of their primary failure – getting out correct information about the bill. While they are scrambling to regroup in the face of the Republican victory in Massachusetts, the biggest risk is taking away the wrong message from this electoral defeat. Voters are confused and in many cased disappointed. They need a consistent and coherent message and something that they can believe in. These are two things the Democrats have not been able to put forth, leaving the field open to disinformation intended to create voter confusion and anger.
Perhaps the best example of how successful this disinformation campaign was at creating anger based upon confusion was the battle cry heard over the summer of “keep the government out of my Medicare.” Amazing how opponents were able to convince people that the government was not capable of providing quality health programs, even though the majority of Medicare recipients are satisfied with their health coverage. In the most convoluted of reasoning, people believed that if they were happy with Medicare, it could not be a government program - solipsistic thinking at its worst.
Rather than retreat, we need to see an aggressive campaign to inform the public and to put a real public option back into the legislation. Isn’t it time we gave the people what we want and need, not what corporate America would have us believe is good for us?
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